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Session Abstract:

Have you ever sat through a boring presentation, and mentally "checked out" before the end? It's likely the presenter was unaware of the latest research in cognitive studies and how to engage stakeholders visually. Given that workshops and presentations are very key to our work, it is critical that we are able to incorporate cognitive theory strategies into the planning, design, and delivery of presentations for effective stakeholder engagement and project management. Building this capability as a visual presenter is guaranteed to lead to increased stakeholder engagement and effectiveness in elicitation and collaboration, which ultimately leads to project success.

Learning outcomes:

About Speaker:

Pamela Paterson, MS, CBAP, PMP, is an international best-selling author, business analyst, and project manager. She has worked with +50 organizations and is an award-winning speaker. Pamela has written ten books, two of which are international best-sellers: Creating Requirements for Software Projects: A Business Analyst’s Guide to Requirements Management and Get the Job. Previously, Pamela taught project management at a Toronto college and has a stealth bio in communications, information design, engineering, and chemistry. Her latest book on stakeholder interviewing is coming out in the fall of 2024.